Our Story

Our clothing brand is inspired by the Norwegian landscape, with its majestic mountains and awe-inspiring scenery. 

WeAim was founded by two norwegian students in 2020. Our appeal is simple and sincere. We all have different aims in life. Some aims are bigger than others. School, work, gym and hobbies make up a large part of our lifes. The rest are dreams, or as we like to define it, aims. On behalf of everyone at WeAim, this clothing brand should appeal to everyone who has an aim.

And yes, we are aware of these expensive and "hyped" clothing brands out there. But we have no intention of being like these high-end brands that are competing for attention. We fully understand that some people want to buy this "hype", but we fail to understand this approach. Rather, we are aiming for a clothing brand that has the perfect middle ground between price and quality. Sounds fair, right?

Together, we are going to build a clothing brand for the way we actually live.This is what we believe separates us from the majority, and therefore it is essential for our customers to understand.

Designed in Norway.

WeAim is led by:

Kasper Hermanrud Andersen (Founder and CEO)

Laurent Zogaj (President and CBO)